(This is a guest post by Phillip Dews…)
I have been blogging on and off for many years now and in that time I have gained a lot of exposure to tips and tricks in regards to getting success in the blogosphere, a lot of which I have gained here off Ryan’s awesome blog! There are sixty million blogs out there all vying for your attention and you want to be on top of the list and be getting that traffic. There are many ways to be a Boss like Blogger and stand head and shoulders above the rest! One way is to be a guest blogger!
This is how bosses do it!
In my opinion one guest blog is the equivalent to ten of your own posts on your own blog, guest posting gets you in front of more eyes and its helps your credibility in your chosen field, you become the expert in your field because a blog owner deemed your content worthy enough to publish it on their own blog! Guest posting also improves your social score and proof! Guest posting improves your google and alexa rankings as well! Guest posting not only helps you and your blog but it helps the blog owner with new content being published and helping said blog get more traffic! So to recap the advantages of guest posting are.
- helps you become the expert in your field as the blog owner published your content which gives you credibility in your field and in turn gets you more eyes in front of your own blog.
- It’s a great way of getting more subscribers and fans to your blog!
- Makes your blog stand out more especially if your content is published on high PR and famous blogs.
- Helps you become a blogging influencer and not a follower! Here is a great post by Reginald Chan on becoming a blogging influencer.
- Leads to long term partnerships as well as a regular contributor on certain blogs.
As you can see there are many advantages to guest posting on blogs both for you the guest poster as well as the blog owner/s and as far as I know there are hardly any disadvantages however if you know of any do please leave me a comment below! Ultimately guest blogging is a great way of getting traffic and at that laser targeted traffic as the traffic from guest posting is a lot more personal to your subject material then lets say traffic from advertising sites like Google ad-words or Facebook ads!
What follows now are my tips and suggestions to become a Blogging Boss by Guest posting! I hope you find them useful informative and inspiring! Again if you have any comments, tips or suggestions on the subject do please leave them below after this post!
How often should I guest post?
If you are just starting out then as much as possible dear blogger! Push yourself ! Like Ryan keeps saying over his many posts on here you should get out of your comfort zone and keep writing quality stuff! If you are comfortable with writing 1 post a week write 2, if 4 then write 8, if 8 then write 16. Once you get comfortable don’t get complacent and settle down push yourself to write more!
Where should I guest post?
Bloody good question dear reader! Well the first thing is you need to find blogs that DO accept guest posts and ARE related to your content! Write down a list of blogs you like to publish your quality content one then split the list into 2 type of blogs! One list for big Social Media blogs with multiple authors like Famous Bloggers or Social Media Examiner then one list for single author blogs like Lilach Bullocks Socialable and Scott Dinsmore Live Your Legend then every other post you write is for each list
Pitch your Idea
For big social media blogs there is usually a dedicated page for guest posting where you need to apply but for single author blogs it’s slightly different where you need to spend 3 – 6 months visiting the blog reading the posts forming a relationship and getting to know the blog owner then get in touch by writing a simple short and to the point email saying you have an idea for a guest post that you think their readers will love.
Write your Very Best Stuff
Writing a blog post is easy for your own blog as you can publish straight away! But writing on someone else’s turf is different as the owner can decide not to publish your content. Ultimately you are getting more eyes in front of your content which you want for them to become regular readers to your blog so why would they visit your blog if you are publishing mediocre content on someone else’s blog. Write in your own blogging style and try not to emulate the style of the blog your are posting on is something I would also add.
Promote, Promote, Promote like hell
Once published you want as many readers as possible so promote on all your social media like a boss. the blog owner will love you for it because not only are you helping them build their blog with new content but you are also getting them more traffic which ultimately will get you more readers, fans and traffic.
Your Author Box
Is your chance to promote yourself and should not be overlooked! Yes put a link to your blog but you should also link to something special that you want your new readers to see like an eBook, a free course you have made or a freebie you give away should they subscribe with you. If you have none of these then why not link to a particular blog post your published that your readers have found inspiring and rave about.
Keep Repeating Yourself
Don’t stop keep posting guest posts! Once you done one move onto the next one and start again. Don’t think to yourself “Oh I have just published a guest post I can have a break now”. No stop it move onto the next post to a blog on the other list out of your two! If you keep publishing guest posts you will find you get more and more readers you your blog!
Are there and Disadvantages from guest posting like a Boss? Yea there sure are the disadvantage is you will get more Fans, Readers, Commenters, Subscribers. your Blog will grow and grow. You will help other blog owners by getting them more traffic and readers and help build their blog with your quality content. You will become famous, become a blogging star, earn lots more money so if you are a shy and retiring shrinking violet then Blogging Like a Boss and Guest Posting Like a Boss is not for you!
Following these simple tips is a win WIN both for you and the blog owner you are posting on! Got any thoughts? Tips or do you disagree with me on any of these? Do please let me know.
Until next time….
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